Fashion Designer: Emilia Wickstead
- BY: TEREZA BERKEMEIER
- May. 9, 2018
New Zealand born, UK based designer Emilia Wicksted is humble about her status as a preferred designer to the Duchess of Cambridge. Recently Megan Markle chose to wear a Wickstead two-piece suit for an ANZAC day service at Westminster Abbey on 25 April 2018 causing much talk that one of her elegant couture creations would make be a worthy rival for the wedding couture atelier team Ralph and Russo.
Known for her graceful and elegant style Wickstead had her first showing at London Fashion week in 2012 and won Elle magazine’s Style Award in 2014. For the Mercedes-Benz Fashion Week 2018, Emilia Wickstead will be creating her first capsule with an 18-piece collection in collaboration with Matches.fashion.com.
Image Source: Lux
Wickstead moved with her fashion designer Mum from Auckland, NZ to Milan, Italy and from a the early age of 14 she knew she wanted to be a fashion designer. Wickstead studied design and fashion at Central Saint Martins school in London and was an intern in New York for Giorgio Armani, Proenza Schuler, Narciso Rodriguez and Vogue Magazine.
Her husband provided a substantial financial investment with the strong belief Wickstead would create and build her own label. Wickstead worked at a nightclub four nights a week whilst also managing a made-to-measure business from her residence in Chelsea, London. She quietly built a foundation of core loyal customers and opened her first store in Belgravia. Wickstead describes her style as taking something from the past and creating it with a twist, her passion behind each collection is pieces that will last forever and ever, pieces that will tell a story and that will stand alone. She envisages her clients to be modern, feminine and confident.
Many are looking forward to Wickstead revealing her see-now-buy-now ‘vacation’ collection which is rumoured to include vintage swim wear and cloque dresses. Following the presentation all pieces will be available to purchase by consumers. Exciting for the fashion conscious and for this year's Mercedes-Benz Fashion Week Australia.