Designers of Hyères International Festival of Fashion, 2018

  • Fashion
    Designers of Hyères International Festival of Fashion, 2018

Source: stylebubble

Festival International de la Mode et de la Photographie d’Hyères or otherwise known as the Hyères International Festival of Fashion is a long weekend of exhibitions, runway shows, performances and workshops which is held in the village of Hyeres, in the hillside of France’s Cote d’Azur with breath taking views over the Riviera coastline. The festival is hosted within the house and grounds of the aristo-modernist house, Villa Noailles designed by architect Robert Mallet-Stevens for art patrons. Pablo Picasso, Jean Cocteau and Luis Bunuel were once regular guests. Since 1986, it has played host to guests of one of the oldest fashion festivals in the world which encourages a unique, creative eye from the designers who are selected to present their collections.

These are four of the designers that were part of this year's festival, their inspiration and the techniques they used for their garments.

Image Source: L'Exception


Reigning from Finland, Linda Kokkonen crafted a whole collection from reclaimed deadstock material. Bold black and reds dominated her catwalk with longline silhouettes and upcycled lace. She no doubt worked very hard to complete this collection which was inspired by the Victorian era, witches and motorcycle garments.  With some of her creations she used the base pattern of a motorcycle suit and reshaped the garments into her visions. She also learnt devore’ also known as burnout for this collection which is a technique used to print on pieces by a process which dissolves cellulose fibers to create a semi-transparent pattern. The red leather for some of the garments in this collection she bought from a Finnish company that uses reindeer skin, being one of the most ethical leathers one can get. 

Image Source: AnOther


One of the designers drawing on inspiration from nature with 3D embellishments of floral and floral encasement within silicone was finalist Regina Weber from Germany.  Her collection was called 'Fleur Invader' centred around the process of decay, she was inspired by a bouquet that was losing its life over a week as she wanted to capture this decay process, as if it was in a time capsule.  She strongly believes that future fashion is about collaboration and not competition. For her collection she worked with art historians, flower artists and a product designer with hundreds of dried flowers delicately encased within moulded silicone. Regina Weber is inspirational with her approach to her creations with the objection of reconnecting with nature.  

Image Source: khberlinde


Sarah Bruylant from Belgium showcased her collection ‘Meet me in another World’ which was full of volume and silhouettes.  She is known to ignore current fashion trends, this evident in the large bi-dimensional balloon-shaped dresses within her counterculture garments. Each outfit paired with a wig as a semaphore for accentuating identity.  Most of her collection was hand painted. Bruylant won the City of Hyeres' award where the public votes for their favourite designer. 

Image Source: Vogue


Rushemy Botter and Lisi Herrebrugh menswear paid tribute to their Caribbean heritage with tailored suits in bright colors and floral prints that were cut with exaggerated proportions and accessorised with inflatable toys. They also used Shell logos minus the 'S' and plastic fishnets which were symbols of the ones polluting the oceans. They took out the Premiere Grand Vision Prize winning 15,000 Euro and will collaberate with Chanel's Meiters d'Art division. 


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